For Day 3 of our “sticky” ad campaign on the front page of the Los Angeles Times, we confront the developer greed that causes them to bend the rules at L.A. City Hall and seek zoning approvals for mega-projects that ultimately jam our streets with gridlock traffic.

It’s happening across the city, and it directly impacts our everyday quality of life. But our citywide coalition of neighborhood activists are fighting to change that.

The front of the ad reads: “Developer greed is choking L.A.”

On the back, it notes:

Support the Neighborhood Integrity Initiative on the March 2017 ballot. Mega-developments are snarling traffic and destroying our quality of life. City Hall approves big projects on land owned by developer contacts on the worst possible intersections. The projects aren’t smart or needed. Contact us at [email protected]

The back of today’s sticky ad

When you see the ad on the paper, take a picture and share on Instagram, Twitter or Facebook. Or share this post. We need you to help us get the word out about the vital need for the Neighborhood Integrity Initiative.

Our community-based movement is taking on the most powerful, deep-pocketed forces at City Hall — developers, their lobbyists and local politicians. They desperately want to keep the status quo, which allows them to manipulate L.A.’s rigged and broken development-approval system for their own self-interests. So we need your help.

Please join the Neighborhood Integrity Initiative movement by clicking to our Act page right now, and follow and cheer our efforts on Facebook, Twitter and Instagram. And send us an email to get breaking alerts and other information: [email protected] Together, we can create much-needed change!